Yeah, it is kind of cool, but not cool enough for me to shell out $400. The design is not that sexy either. I think that it is a great concept, but the execution of it doesn't seem viable for it to become mainstream. I wonder how the stations compare to the kind that XM has, a very important factor. Back before some of the online music sites became popular, other companies came out with music you could listen to online. The problem was that it was just really bad music. Once newer sites started carrying the music of the big name performers, they are making a ton of money and the music rental industry was born.
If they had a radio that had good radio stations, a model that was a bit smaller and was a tenth of the price, they might have something worth buying. Instead, I think that they will just be laying the groundwork for other companies. Even if this one fails, the Wifi model seems very smart and will probably be the model for future radios.